Assistant Brand Manager
If you are crazy about our Brands and products, understanding the mission of bringing the joy and indulgence to our consumers and want to be part of this incredible process, this role can be interesting for you! As a Assistant Brand Manager you will develop, implement and monitor Brand Marketing Plans to achieve brand & sales objectives for the allocated brand. You will analyse results versus expectations and makes appropriate recommendations to drive future results in terms of Brand Market Share and KPIs
- Working closely with Market Research Team to track performance the brand (sell-out data, freshness, pricing, stock levels, market share, etc.) and on consumer behaviour (consumer preferences and changing tastes).
- Tracking maket campaigns like , Occasion Management, SKU performance and other KPIs for the Brand.
- Carry out the Nielsen Analysis and to share the finding with sales to develop further action plans on the same.
- Support Brand Manager in communication and advertising strategies, briefing the advertising agencies (copy strategy, positioning, communication strategy) with all information needed to produce effective commercials and advertisements.
- Liaisie with Trade Marketing and Logistics functions to monitor the sales plan and analyses deviations of the results.
- Liaise with Legal on the documentation and other legal related approvals.
• MBA Degree in Marketing
• 4-7 years of Experience in Marketing
• Experience in the FMCG market would be a plus (Foods Preferable)
• Understanding of different markets and cultures
• Fluency in English
• Good skills in MS-Office applications (PowerPoint, Word)
• Advanced proficiency in Excel (i.e. pivot table, v-look up)
Careers with caring built in - discover our benefits here.
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com.
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.