Trade Marketing Manager, Premium Chocolate

Trade & Shopper Marketing
Job ID:
71966
Parsippany, United States of America (Hybrid)

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

With new innovations and exciting expansion plans in place, there has never been a better time to join Ferrero North America and be extraordinary with us! We are looking for a Trade Marketing Manager to manage the Premium Chocolate portfolio. In this role, you will be responsible for the in-store activity plan to execute the brand strategy at retail. This includes developing and cascading the Go to Market plan detailing the execution standards for distribution, shelving, merchandising, and pricing (DSMP). You will own the in-store activity calendar for the brand and the DSMP and Financial KPI attainment for assigned brands/segments.

The Trade Marketing Manager will be based in our US Headquarters in Parsippany, NJ office and reports to the Trade Marketing Director of Premium Chocolate.

  • Ensure attainment of Main aisle Premium Chocolate portfolio KPI targets including KPI tracking and action plans
  • Lead the preparation of the sales tool kits (e.g., selling stories) along with Customer, Marketing, and ShopCom teams to develop actionable plans to drive accelerated growth / improve profitability of current portfolio and in support of new launches or initiatives
  • Develop Go-to-Market deck and initiatives based on Marketing priorities focused on key windows ensuring balance and appropriate focus among brands
  • Track promo calendarization at strategic customers and identify opportunities to improve sales with improved promo calendar
  • Provide input into demand planning process to ensure customer trends are accurately reflected in forecasts – focus on display and distribution impactors
  • Partner with Category Trade Marketing, Marketing and Category Management to develop appropriate range by channel to maximize distribution, sales and profitability for both Everyday and Seasonal portfolio
  • Propose the S&OP budget (volume and revenue) of the assigned brands in collaboration with Demand Planning & Marketing
  • Ensure clear lines of communication between Trade Marketing, Brand Marketing and Customer Teams
  • Monitor customer team performance and engage with teams as necessary to ensure KPI and S&OP goals
  • Deliver performance management reporting: i.e., new item performance tracking, monthly business review insights and implications
  • Own the Sales connect by anticipating key topics, informing on priorities and monitor the follow up action
  • Bachelor’s degree required; MBA is a plus
  • 5-7 years of relevant experience required; CPG Food experience is preferred with Customer Management experience
  • Multi-channel CPG experience including, Club, Mass, Grocery, Dollar, e-Comm & EU Discounters
  • Brand / Trade / Customer Marketing experience, supporting delivery of effective Joint Business Plans
  • Knowledge of Trade Promotional Management and Seasonal Confections
  • Strong communication skills with an ability to outline and reinforce the Trade Marketing & DSMP strategy
  • Strong decision making and interpersonal skills with an ability to influence at the most Senior levels
  • Commercially astute with strong business sense and excellent problem solving / analytical skills

The base salary range for this position is $118,000 - $156,000 annually. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This range represents the anticipated salary for this position at this time.

In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits. Learn more about our benefits at https://www.ferrerocareers.com/us/en/our-benefits

The base salary range for this position is $118,000 - $156,000 annually. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This range represents the anticipated salary for this position at this time.

In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits. Learn more about our benefits at https://www.ferrerocareers.com/us/en/our-benefits

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. 

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

Ferrero N.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics.

Our Application Process

We’re constantly looking for talented individuals who are ready to be part of our dynamic and growing organization. Ferrero is a company with a global presence and family values. Join us!