
Trade & Shopper Marketing
Our Trade & Shopper Marketing team connects brand priorities with market execution by shaping sales strategies, enhancing shopper experience, and driving category performance.
Insight
We turn shopper insights into strategies that elevate the retail experience and drive category success.
Agility
We stay ahead of the curve by quickly adapting to market shifts and evolving consumer behaviour.
Conversion
Our targeted programs are designed to turn interest into action, creating loyal shoppers and measurable results.
People Stories
Ferrero people are highly talented, each in their own way. Nurturing the curiosity and natural diversity of everyone at Ferrero is what makes our work environment multicultural, innovative and highly rewarding. Meet our people and discover more about our team.

Matt | Category Development
Matt’s parents always encouraged him in team sports—a foundation that has shaped his professional mindset. Now, as a Category Development Manager, Matt draws on that team-focused upbringing, believing that collaboration leads to better results for the business, enhanced value for customers, and increased job satisfaction.