LOVED BY GENERATIONS. CRAFTED BY YOU.
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Senior Brand Manager

Job Location: ​Shanghai

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

Main Responsibilities:

BUDGET AND SALES PLANNING
 

  • Ensure liaison with the Sales Management team to communicate and obtain feedback in collaboration with Trade Marketing team
  • PROMOTIONS/SPONSORSHIP
     

  • Ensure the development and production of promotional materials according to marketing plan and approved procedures
  • Work with Trade Marketing and Sales teams to evaluate the success of the specific promotions / sponsorship deals undertaken, specify the arrangement for any corrective action / future projects that may be required.
  • Design and implement seasonal in-store activities (POSM and PMG)

    PACKAGING
     

  • Propose and share new projects intended to result in new formats and new packaging designs for seasonal portfolio
  • Supervise the implementation of the main projects while verifying that any stated guidelines are applied

Who we are looking for:

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. 

Requisition ID
52147
Job function
Marketing
Country
China
City
Shanghai
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