POS Development & Implementation Manager
We are seeking POS Development & Implementation Manager based in İstanbul, who will report directly to the Region Türkiye Trade Marketing Manager.
- Ensure effective product distribution and in-store visibility across all Points of Sale (POS), leveraging impactful POS materials (POSM) to drive shopper engagement and conversion
- Support the Marketing team in designing and implementing in-store brand and category activation strategies
- Define and execute brand and category activation plan by channel / store format aligned with business priorities, shopper insights, and channel dynamics (e.g., POS materials, promoters/hostesses, self-managed activities, discount mechanics)
- Recommend optimal product assortment by channel and store format based on shopper insights and commercial priorities
- Plan, coordinate, and monitor merchandising activities at POS to ensure high service levels with the aim to maximize sell-out and shopper conversion
- Ensure merchandising execution at POS is compliant with company guidelines and standards
- Coordinate the end-to-end development of POS materials by consolidating inputs from Marketing and Trade Marketing teams
- Support approval processes for co-packing materials and ensure alignment with Marketing on layout validation
- Partner with Supply Chain to manage POSM inventory, identifying opportunities to reuse, optimize, or dispose of leftover materials
- Bachelor’s degree
- Preferably +5 years of experience in FCG roles
- Proven experience in key account execution and field sales
- Strong trade skills, including understanding, planning, analysis, selling, negotiation, and guiding
- Advanced communication and conflict resolution abilities
- Proficiency in both written and spoken Turkish and English
Careers with caring built in - discover our benefits here.
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com.
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here.