Trade Marketing Specialist

Job Location: ​Athens​

Job Location: ​Athens​

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

Are you passionate about bringing brands to life in-store and driving business impact through smart, data-driven marketing? We’re looking for a Trade Marketing Specialist to join our dynamic team and play a key role in shaping how our products show up in the market. This is a fantastic opportunity to work closely with distributors, sales teams, and marketing to ensure our trade strategies are executed flawlessly and effectively.

Main Responsibilities:

In this role, you will be responsible for regularly updating the Trade Marketing Plan in collaboration with our distributors. You’ll handle Purchase Order creation and monitoring, with knowledge of Ariba considered a strong advantage. You’ll follow up on the implementation of trade marketing activities and provide detailed reporting both internally and externally. Each month, you’ll prepare reports on leaflets by category and brand, and support the development and update of Merchandising Guidelines through data analysis and charting, contributing to biannual presentations by country.

You’ll also be involved in in-store execution, ensuring displays, planograms, and promotions are effectively implemented to boost product visibility and sales. Part of your role will include gathering shelf photos by client and store type to provide feedback on planogram compliance. To stay ahead of the curve, you’ll spend half a day each week in the market, gathering market intelligence, monitoring competitor activity, and identifying new trends. Your insights will help refine our strategies and inspire new product launch ideas within the team.

Who we are looking for:

We’re looking for a proactive and detail-oriented team player with a Bachelor’s degree in Marketing, Business, or a related field. You should bring at least 2 years of experience, ideally within the FMCG industry. Strong analytical and problem-solving skills are essential, along with excellent communication, presentation, and interpersonal abilities. You’ll need to be proficient in Microsoft Office (Excel, PowerPoint, Word), and familiarity with tools like Ariba, SAP, and Circana/Nielsen will give you a competitive edge.

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. 

We encourage all our people to think creatively to set personal targets and objectives and push new, better ways to work.  Employee contribution and engagement at Ferrero is based on three dimensions:  individual, team and organization that’s why you should have the ability to work independently, proactively and as a team member.  A demonstrable great organizing skill and ability to collaborate at all organizational levels will help you in building your position among stakeholders and achieve team goals.