Channel Development & eCommerce Manager
Job Location: Hong Kong
Company description
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
Diversity Statement
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
About the Role:
The role is focusing on leading and managing Ferrero E-Commerce, Food Service, and Macau distribution channels, with the responsibility for building sustainable, mutually beneficial relationships with distributors and key clients, while driving business growth and aligning with company objectives across Hong Kong and Taiwan.
Main Responsibilities:
- Drive business performance across E-Commerce, Food Service, and Macau channels to meet volume, revenue, distribution, pricing, and product freshness targets
- Develop and execute strategic plans for new product launches, aligned with channel management principles
- Build and maintain strong relationships with key customers to enhance satisfaction and foster long-term partnerships
- Lead sales teams within distributor networks to achieve sales targets and KPIs
- Manage strategic planning and execution
- Collaborate with senior management, trade marketing, and regional sales teams to formulate and implement eCommerce strategies for Hong Kong and Taiwan
- Conduct regular business reviews with key clients to evaluate performance, identify opportunities, and recommend improvements
- Support inventory control and ensure high forecasting accuracy to maintain product freshness
- Ensure cross-functional collaboration, work closely with Trade Marketing and Brand teams to ensure alignment with brand strategies and effective program execution
- Coordinate with internal teams and customers to streamline operations, including ordering, delivery, and invoicing processes
- Liaise with Supply Chain and Operations teams to ensure compliance and efficiency at the store level
- Manage financial and operational oversight
- Assist in preparing annual and medium-term budgets in line with brand and business strategies
- Maintain accurate records for budget control and ensure compliance with company policies
- Provide proactive solutions to challenges and manage conflicts effectively
- Lead or participate in local and cluster-level projects as needed to support business growth and innovation
- Ensure compliance in daily operations according to company guidelines
Who we are looking for:
- Bachelor’s degree in Business, Economics, or a related field
- Proven experience in FMCG, with strong knowledge of traditional trade and eCommerce channel management
- Distributor management experience
- Strong analytical, problem-solving, and interpersonal skills
- Excellent attention to detail and numerical acumen
- Effective presentation and negotiation abilities
- Strong team collaboration and project leadership skills
- Self-motivation, proactivity, adaptability, and openness to change
- Proficiency in MS Office applications
- Fluency in English, Cantonese, and Mandarin is required
How to be successful in the role and at Ferrero:
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.