Junior Copywriter

As a Junior Copywriter, you will join a dynamic creative team, working closely with an Art Director and supporting senior creative professionals. You will play a key role in developing compelling advertising campaigns and creative concepts for Ferrero products. Your work will help shape the brand’s voice and storytelling across a variety of platforms, always in line with the Global Creative Directors’ guidelines.

In this role, you will generate creative ideas and engaging storytelling, developing and maintaining a creative statement that resonates with readers, viewers, and users. You will craft demo product stories and experiences, collaborating with the Art Director to create headlines, radio scripts, body copies, statements, digital content, and texts that complement the visual aspects of advertising across multiple platforms. You will find evocative verbal descriptions for ingredients and recipes in demo product storytelling, and meet with senior creative professionals to discuss client requirements and core messages.
You will work alongside other members of the creative team, supporting them in project development, and you will receive continuous feedback to help you grow and improve as a copywriter. Sharing ideas with the team, you will see some concepts developed further and others refined or set aside. You will participate in the production phase, liaising with speakers, photographers, directors, music providers, and production companies, as well as attending advertising workshops and national or international events. Staying up to date with popular culture, new advertising trends, and techniques, you will deepen your knowledge of Ferrero products, target audiences, and competitor activities in the market.

You bring a passion for writing and a genuine willingness to learn from experienced creative professionals. With a Bachelor’s or Master’s degree in Literature, Communication, or a related field, you are eager to contribute your creativity and initiative to the team. Your experience has equipped you with the ability to think and write creatively, conceive engaging ideas, and translate them into impactful advertising pieces that fulfill the brief’s expectations.
You are persuasive, inspiring, and attentive to grammatical accuracy. Your teamwork, problem-solving skills, and time management abilities enable you to meet deadlines and thrive in a collaborative environment. As a digital and social media user, you are comfortable navigating new platforms and trends. You are fluent in Italian and English, and any additional languages are a plus. Proficiency in Microsoft Office and Adobe Creative Suite will help you contribute effectively from day one. You are also available for business trips and open to international mobility, supporting the team wherever your creativity is needed.
By joining Ferrero, you will bring fresh perspectives, creative energy, and a drive to grow within a company that values innovation and excellence in advertising.

Ready to Join Us?
If you are passionate about creative storytelling and eager to make an impact in a global brand, we invite you to apply and become part of our team. We look forward to discovering what you can bring to us!

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Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com.

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here.