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Ferrero visual

Marketing Executive (1-Year Contract on 3rd Party Payroll)

Job Location: ​South Korea​

Company description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767  dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

The incumbent will be responsible for the activities related to brand management, market analysis, social media management, key visual development, financial management and toys, packaging & product documentation.

Main Responsibilities:

Nielsen Analysis
•    Ongoing monthly tracking, consolidation & update of brand performance across Nielsen and consumer data (GAT)
•    Provide top line analysis and Recommendation based on Data Analysis
•    Comprehensive understanding, tracking and sharing of competitor activities across markets
•    Monthly Nielsen updates & deep dive analysis of brand and competitors’ performance across markets

Brand Management
•    Support 360 Brand activations and new product launch initiatives, 
o    Support Consumer Activation execution
o    Working closely with different stakeholders for approval (PR, Legal, Sales & Agency)
o    Work with cross functions and agencies for post campaign report
o    Support launching of new product (develop pack shot, concept board translation for research, follow up on a paperwork related to research) 
•    Work closely with the FAP/AREA team to share and obtain best practices, provide and request information as needed

Social Media Management
•    Lead agency communication managing of Kinder.com, Facebook, YouTube 
•    Continuous monitoring of those channels and update monthly report

Key Visual Development
•    Support development of seasonal Key Visual
•    Lead approval of Key Visual (FAP, Legal, PR)
•    Lead communication with Trade Marketing on POSM development

Toys, Packaging and Product Documentation
•    Conduct Artwork checks shared by PFMs, against master template. Provide approval
•    Share approved Artworks with Licensors and Region/Area team for approval
•    Reviewing of all packaging artworks from marketing perspective and ensure they are as per brand/licensor guidelines
•    Development of 3D pack shots 

Financial management
•    Creation of POs, submit invoices and ensure accurate and timely GR & payments
•    Creation of all new vendors in the system

Ecommerce
•    Support Brand Ecommerce page, Display banner AD development and lead review with PR and Legal
•    Regular monitoring of Ecommerce pages to find any outdated information
•    Consolidate the result of sell-out and Display AD execution

Who we are looking for:

•    Bachelor's degree in marketing or related field
•    Min. 2 - 3 years of relevant experience
•    Strong analytical, communication, time-management skills
•    Experience in managing Nielsen tool 
•    Good interpersonal skill
•    Fluent in English

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world. 

Requisition ID
45427
Job function
Marketing
Country
South Korea
City
South Korea
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